Originally posted at https://www.internetsearchinc.com/the-ultimate-guide-to-internet-marketing-funnels/
A marketing funnel simplifies the customer journey from start to finish. A funnel guides the customer to a conversion, whether it’s a form submission or a purchase by mapping each phase of the customer journey and what tools or tactics you are going to use to help move prospects down the funnel.
In a marketing funnel, you constantly channel new leads into your business to generate sales and establish a good consumer relationships. It takes consumers from the introduction of the business to completing their purchase.
Key Statistics
- 79% of marketing leads never get converted to sales
- 74% of businesses say that converting leads to consumers is their top priority
- 65% of businesses say generating leads and traffic is their greatest marketing challenge
- 68% of the businesses have not identified or attempted to measure their sales funnel. This becomes a reason for most businesses losing prospects, efforts, huge sales, and conversions
Marketing funnels can be a bit sophisticated, but you don’t need the brains of Albert Einstein to design marketing funnels for your business. In fact, you have been through a marketing funnel at some point in time, whether you realized it or not.
This guide will help you understand and implement a winning marketing funnel in your business.